About iGraphi

Art Director
Vladimir Herrera

As an art director at iGraphi I lead my team of designers to create visually stunning products that are on trend and meet the company’s standards and goals. We strive to create designs that communicate our client’s message creatively and professionally. We use the latest design technologies, techniques, and software to ensure all of our projects are designed at the highest level so they can captivate their audiences. We also have an eye for detail, ensuring each element is placed strategically with intention so that our designs stand out from their competitors. To make sure we are staying current with trends, we regularly take part in research of market needs and industry-related design evolutions. All of these elements together help us provide the very best brands for our clients.

The
Team

My team at iGraphi is a diverse group of individuals from around the globe, bringing various skill sets and cultural perspectives. They have been invaluable in helping me develop compelling visual presentations that effectively communicate complex ideas and concepts. Their expertise with different software programs, such as PowerPoint and InDesign, has enabled us to create stunning designs that are both visually appealing and highly functional. These talented professionals have also provided valuable feedback throughout the process, allowing us to fine-tune our presentations for maximum impact and accuracy. With their help, I am confident we can create powerful visuals to help your business stand out.

Creative Services for
a Sophisticated World

My graphic design and Art direction services include creative problem-solving, visual storytelling, and the ability to create eye-catching visuals that are highly engaging. I specialize in crafting unique branding experiences that help my clients stand out from their competitors. I utilize various techniques to capture a client’s vision, such as typography, illustration, photography, animation, and motion graphics. My work is focused on optimizing design for both print and digital media platforms across all industries. Through research-driven strategies and careful execution of concepts, I provide cohesive visual messaging that builds brand recognition and creates lasting impressions. I always strive to stay up-to-date with advancements in design technology to develop groundbreaking visuals with maximum impact.

I welcome the opportunity to talk with you and answer any questions. If you have an immediate project…


Services

At iGraphi, my branding and design consultancy has been helping clients from varied industries, such as energy, healthcare, transportation, and food & beverage, since 1996. I offer a comprehensive range of services, including Web Design, Creative Direction, Layout, Digital Marketing, Concept Development, Social Media Marketing, and Brand Development. My mission is to transform complex concepts and topics into visually stimulating and engaging experiences that target audiences on the proper channels at the right time. I strive to create meaningful connections between customers and brands by generating awareness and driving action. With my professional experience, technical expertise, and dedication to quality, I can transform any idea into something memorable. I am committed to providing the highest level of customer service and ensuring every project is tailored to each client’s needs.

Annual Reports & Presentations

At iGraphi, we specialize in creating visually captivating and detailed annual reports to overview an organization’s performance comprehensively. Our interactive presentations are designed to keep audiences engaged with dynamic visuals, captivating graphics, and informative content that is easy to understand and visually appealing.

Brand Identity

We craft unique brand identities that effectively communicate the true essence of your mission and goals to the global audience. We ensure that this brand identity is recognizable by using branded products in both physical and digital platforms. This helps create a consistent message across all channels, from web and print media to products, ensuring that customers link the brand with its core values.

Collateral & Marketing Materials

At iGraphi, we specialize in creating materials that effectively communicate a message through digital and print media. We consider various factors, such as the material’s purpose, the content it should convey, and the most effective methods. We ensure our products are of the highest quality by considering audience preferences and focusing on designing visually appealing and captivating materials.

Content Creation & Infographics

We create engaging experiences that make complex topics accessible to everyone while preserving the richness and subtlety of the original content. We combine words with visuals to capture attention and bring life to otherwise dull material.

Creative Direction

Creating an identity for a company or brand is a complex process. It involves developing visuals and words to create concepts that will resonate with the target audience by conveying the core message. We strive to develop an identity that appeals to our customers and captures their attention in order to make meaningful connections.

Graphic Design

We can create unique designs for any purpose, whether physical or digital, small-scale or large. We use images, words, and graphics to make beautiful works of art that a few people or millions can see. Our creative abilities are virtually limitless!

Social Media Services

Developing compelling content strategies is essential for businesses to engage with their target audiences. This involves researching and monitoring influencers, competitors, and customers in the industry while creating honest, interesting, and valuable content that resonates with them. Additionally, pre-scheduling content deployment, as well as setting up relevant hashtags, can help increase reach and engagement.

Web & Mobile Development

At our company, we specialize in creating custom web and mobile applications that are reliable, enjoyable to use, and easy to navigate. We understand the importance of having an application that is true to how the user would interact with it, which is why we prioritize providing a top-notch experience for both users and businesses alike.

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A Graphic Designer’s Perspective

These articles provide insights into current trends, innovative techniques, and advice on creating designs that motivate and inspire.

I Am Social, Are You?

Disaster Risk Management in South Asia: A Regional Overview

For the past fourteen years, I have been a consultant for the World Bank and have provided invaluable support to their disaster risk management efforts. My work has enabled me to design a report on climate change impacts in the South Asia region, illustrating my commitment to providing quality products to this organization. — Disaster Risk Management in South Asia: A Regional Overview.

The World Reconstruction Conference

The brand identity created in 2011 is still strong. This happens because the brand aligns perfectly with the event’s vision and focuses on the idea that chartered pieces coincide with the image of the target audience. Now in its third iteration, all concepts and nuances of the conference are still on brand.

Portfolio

Vladimir has been a creative force in the marketing and communications world for over 25 years. He is an expert in art direction, graphic design, creative development, and strategic communication that drives actionable results. With his extensive experience, Vladimir knows how to effectively engage target audiences through thoughtful messaging and innovative visuals.

I Am Social, Are You?

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